By Elisabeth Scott Daley, WED™, ABC™ – “A Passion for Performance” It never ceases to amaze me how bad many people are at returning phone calls and emails. I mean, seriously…how can someone stay in business waiting days to return emails and phone calls? I’m like a kid at Christmas when my phone rings or…
By Alan Dodson, the “Wedding Wizard” In the mid to late 70’s there was a NBC show called Chico & The Man starring Jack Albertson and Freddie Prinze. Freddie played a young Hispanic man who when confronted with duties that he considered outside his responsibility would always state “It’s not my job man.” I believe…
By Ray Martinez, “Unbridled Inspiration” Customer satisfaction is a term that is frequently used in marketing as a measurement of how products and services meet or exceed a customer’s expectation. According to Wikipedia, 71% of marketing managers said they found customer surveys very important and useful in managing and marketing their businesses. When you…
By Shayn Satten, “Teen Entertainment Specialist” As DJs, we have all had experiences where nothing seemed to go right before, during, or after an event. Here’s my tale of one long and rainy night not too long ago when nothing seemed to go right… A Bad Start My DJ, Emcee, and Dancer got into a…
By Stacy Zemon, Publisher & Chief Scribe DJ business owners can benefit from paying attention to a page or two from Santa Claus’ playbook. Listening to customers, never overpromising, staying positive and not overpaying for new gear are all traits of Santa that we DJs would be wise to emulate. If crowded stores and bitter…
By Stacy Zemon, Publisher & Chief Scribe Who among us hasn’t experienced both of these scenarios? #1 – You bend over backwards to please a client and are offered only a sincere thank you and a handshake or hug at the end of the night. #2 – Something goes wrong during an event and you expect…
By Ray Martinez, “Unbridled Inspiration” There is an old adage that “Time is Money,” but in a society where mediocre work, taking shortcuts and settling for the status quo seems to be acceptable in the workplace, how do you conduct business with your clients? Earlier this year, I had a bride whose father passed away…
By Elisabeth Scott Daley, WED™, ABC™ – ”A Passion for Performance” It may seem elementary, but the lessons your mother tried to teach you as a child should be in practice today. Simple things, like saying “please” and “thank you.” In today’s fast-paced and selfish world, it is too easy to forget. But it’s also…
By Stacy Zemon, Publisher & Chief Scribe Let’s say, hypothetically, that you have competitors in your marketplace, and that the economy isn’t booming. Still, you’re a talented mobile entertainer and you want the success of your business to reflect this fact. How can you achieve this goal? While there’s no magic pill to take, there…
by Stacy Zemon, Publisher & Chief Scribe Who among us hasn’t experienced both of these scenarios? #1 – You bend over backwards to please a client and are offered only a sincere thank you at the end of the night. #2 – Something goes wrong during an event and you expect nothing but instead are…
