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Bright Ideas/Best Practices

Mid-Week Money

By Stu Chisholm, “The Complete Disc Jockey” All across the country, there are small events taking place that use the touch only a talented DJ can bring. Some are showcases with various themes, such as […]

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Bright Ideas/Best Practices

Different Times Call for Different Strategies

By Stu Chisholm, “The Complete DJ” Things sure have changed since I started my DJ business back in 1979. The technology is just the most obvious, going from vinyl records and tapes, on through CDs […]

Bright Ideas/Best Practices

DJ Faux Pas

By Dave Austin, “Music Professor”   It goes without saying that the DJ business is brutally competitive, and anything we can do to give ourselves an edge should become a part of our model.  Let’s […]

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Bright Ideas/Best Practices

When Is It Time to Retire?

By Stu Chisholm, “The Complete DJ” Well, once again I’ve survived another trip around the sun. Yes, it’s my birthday. This year it’s the big 5-8! Having started my DJ career in 1979, that means […]