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Marketing

Go Mobile Checklist

By Laura Cave, “The Knot Knows” Not sure if your website and marketing efforts are working to your advantage for prospective customers using mobile phones? Use the checklist below to make sure you have your […]

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Bright Ideas/Best Practices

4 Tips for Turning Clients into Your Best Salespeople

By Stacy Zemon, Publisher & Chief Scribe If you’re not using your most satisfied clients to pitch your DJ service to their colleagues, friends, neighbors, professional associates, etc., you’re missing out on one of the […]

Former Editorial Staff

SEO Auditing Your DJ Website

By Stacy Zemon Search engine optimization (SEO) best practices and procedures change all the time. That’s why DJ business owners would be wise to conduct periodic assessments to determine whether or not adjustments need to […]

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Former Editorial Staff

The Benefits of Making Your Website More Social

By Stacy Zemon, “Publisher & Chief Scribe” “Social optimization” is more than just a matter of adding social sharing buttons to the pages on your website. It encompasses everything from encouraging more sharing on your […]

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Marketing

Five Ideas for Better Lead Management

By Laura Cave – “The Knot Knows” Today’s brides and grooms are reaching out to their dream DJs (and all their vendors) virtually around the clock — and now, more than ever, their tablet computers […]