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Bright Ideas/Best Practices

New Year's Resolutions

By Keith “K.C.” KoKoruz, “The Science of Marketing” It is New Year’s Resolution Time. Starting 2016 out with a plan and a goal So let’s just say what half of you are thinking, “New Year’s […]


Choose Your Own Path Up The Mountain Of Life

By Guest Writer, Ann Sheybani I climb high mountains. I’d like to offer you three lessons I’ve learned: climbing lessons, if you will. I’ve discovered over the years that there are many “mountains” in life. […]

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Bridal Shows

Dealing with Danger at Events

By Stu Chisholm, “The Complete Disc Jockey” I don’t know about you, but as shocking as the events in San Bernardino were, the constant media bombardment has bordered on ridiculous. Yet one detail of this […]

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Party Professional - Gregg Hollmann

How to Create a DJ Business Forecast

By Gregg Hollmann, “Party Professional” Based on my survey of DJs, most don’t create forecasts or budgets. Whether you own your own company or work for somebody else, I strongly recommend that you take the […]