by Stu Chisholm – “The Complete Disc Jockey” As you read this, mobile DJs the world over are excited about all of the upcoming DJ shows and expos that come around each year. Mobile Beat’s 16th Las Vegas extravaganza is just about to take place. DJ Times has its own show in Atlantic City, and…
by Steve Cie, Guest Blogger With the advent of L.E.D. technological advances, Uplighting or Lightscaping, has taken center stage for event planners. Armed with the ability to illuminate venues with exciting, brilliant color with extremely low power consuming lighting fixtures, even the most luxurious venues can have their appearance significantly enhanced. Lightscaping Defined Lightscaping is…
by Liz Daley – “A Passion for Performance” It takes tons of preparation time to put together an exciting wedding reception. Sure, you could do something “off the cuff” or “wing it” (as many people do), and you might have “extraordinary results.” For me, might isn’t good enough. I believe in planning for and guaranteeing…
by Michael Port E-mail, Calendar, Documents, Phone (AKA: All things Google) E-mail, calendar, documents, and phone fall into one category because, for me, they are all things Google. Yes, I know they know more about me than my mother, and maybe even the IRS, but I’m willing to trust them, to a point. Google’s products…
by Stacy Zemon, From the book, “The Mobile DJ MBA” The winter holidays are a big gift for savvy DJs who know how to tap into seasonal spending spikes. If you’re on the frenzied front lines of the battle for bookings, advance planning is essential for winning sales and raising your company’s visibility. To stand…
by Stu Chisholm For many DJs, their only adjustment during the winter holidays is to replace their standard cocktail hour and dinner music with some Christmas tunes and then, after dinner, just spin the hits and hope for the best. Yet holiday clients are different in some major ways. First, they’re usually businesses rather than…
by Guest Blogger, Nick Pollock First of all, we Aussie DJs don’t take a kangaroo with us to every gig nor do we all know Kylie Minogue personally. With that being said, I’d like to tell you a little bit about what it’s like to be a mobile entertainer in the land “Down under.” My…
by Stacy Zemon These days, it seems that everyone and their mother (including mine) has a Facebook page. In the U.S. alone, about 100 million unique visitors flock to the social network every month. Many DJ business owners are among them, using FB profiles to promote their companies and create client communities. For some mobiles,…
by Mike Walter I talk to a lot of Multi-Op owners from around the country and one of the biggest concerns I hear is the ability to sell their other DJs. Or as I call it: “selling-down.” In other words, selling DJs that are further down your booking board than the client is asking for….
by Ben Stowe, CTS On November 11th, Professor Gertrude Neumark Rothschild left us at 83 years young. Who is Gertrude and what does she mean to our industry or to us as individuals? A Professor of Science and Engineering She was a professor of science and engineering at Columbia University, and her work on semiconductors…
