Wedding Wizard – Alan Dodson

The “WOW” Factor – Create It Every Time!

by Alan Dodson, Editor in Chief How do you stand out in a market that is filled with low-priced and inexperienced DJs?  “WOW” your clients at every opportunity, that’s how! Let’s face it, the one thing we all want to…

Marketing As a Wedding Specialist – Part 2

by Alan Dodson Wedding DJs, just like other mobiles, must constantly attract new clients to keep working. Traditionally, selling to past clients is the easiest and least expensive way to increase your business. However, with wedding clients, it is likely…

Marketing As a Wedding Specialist – Part I

by Alan Dodson Wedding DJs, just like other mobiles, must constantly attract new clients to keep working. Selling to past clients is the easiest and least expensive way to increase your business; however, with wedding clients, they will likely only…

A Great Resource to Share with Your Wedding Clients

This if a follow up post from the inside scoop on Google Docs and an excellent wedding template collection. What a great resource to share with our wedding clients! It’s just one more way to add value to the services we…

The Wedding Industry 2.0: Utilizing Social Media

As the growth of social sites like Facebook (with over 400 Million users), and Twitter (approaching 100 Million users) continues to climb, there is little question about if you should be using Social Media for your wedding business, but more…

How To Thrive in a Down Economy

By Alan Dodson, DJ/MC/Game Master. We are living in a time of economic uncertainty where goods and services are controlled by the law of supply and demand as well as available funds and budgets.  So, how can a professional mobile…