By Alan Dodson, “Wedding Wizard” One of the challenges of being a small business, which most DJ companies are, is marketing and advertising. There always is more month left at the end of the advertising dollars. So one of the ways to get your name out there is to utilize free advertising in the form…
Arizona Pro DJs was named Inc Magazine’s Coolest College Startup in America. http://www.azprodjs.com
by Stacy Zemon Have you ever read a story about a company and then contacted them to learn more about their product or service? Publicity in the media can be extremely valuable in building credibility and awareness for your DJ service. For example, a legitimate news story is an endorsement that can reach a wide…
by Stacy Zemon Encouraging your DJs and other staff members to volunteer can improve morale and attract new business. Getting involved with a non-profit or charitable organization in your community can also expose your company to potential clients in your area, maximizing your return on investment. Choosing the Right Organization No matter what your personal…
What is It? Blogs (short for weblogs) are frequently updated link-heavy online journals. A blog is like an always-on eNewsletter that provides real-time information and gives readers an opportunity to add comments. Creating a blog is inexpensive, and there are a number of ways in which it can be useful to your DJ company: Relationship…
Do you have an area of specialty as a DJ at which you excel? Do you have a lot to say but lack the ability to reach a mass audience? Do you want to write for Pro Mobile DJ? Then look no further. The blog began in Feb., 2010 and we already have over 10,000…
Welcome to my little social media experiment. A few days ago on Facebook I posted: “I’m curious. What type of logo-imprinted promotional items do you use for your DJ business and how do you use them?” Much to my delight, there were numerous responses. So I thought to myself, “Self, why not re-purpose those posts…
