Category Archives: Featured Post

Saying “Goodbye” to a Technology Legend

by Ben Stowe, CTS
On November 11th, Professor Gertrude Neumark Rothschild left us at 83 years young.
Who is Gertrude and what does she mean to our industry or to us as individuals?
A Professor of Science and Engineering
She was a professor of science and engineering at Columbia University, and her work on semiconductors led to the breakthrough [...]

Read the full article »

Top 10 Reasons For Business Loan Refusal

by Jerry Bazata
In my last post, I wrote about the “2010 Small Business Jobs Act” that provides a wide assortment of tax breaks and incentives for small businesses.
Congratulations to all of the savvy DJs who have decided to move quickly on this opportunity!
Since you’ve only got until the end of December to act, I want [...]

Read the full article »

Reap The Benefits of Partying with Children

by Betsy Fischer, M.Ed.
In my last post I discussed the topic of children’s events and how so many DJs are missing out on the opportunities that entertaining at these events can provide. So, have you taken the plunge and begun hokey-pokeying and chicken dancing with the wee ones?
If your answer is, “Yes,” then good for [...]

Read the full article »

What Music Management Program Do You Use?

by Stacy Zemon
I currently have 953 friends on Facebook, most of whom are DJs. The collective knowledge of this group is enormous, so who better to ask questions of than my FBFs?
Recently, I posted this question, “What music management program do you use to organize your MP3s into various categories for use in your preferred [...]

Read the full article »

Get Ready for a Taxing Time of Year

by Stu Chisholm
Although a busy season for we DJs began with Halloween, before you know it two things will occur almost simultaneously: the slowest part of the year for entertainment and tax time. Money gets tight and we have to spend a few hours (and/or a few dollars) working for the government to see how [...]

Read the full article »

Monetize from the Social Media Bandwagon

The “Social Media Bandwagon” now has 700 million members inside. This includes Facebook, LinkedIn, Twitter and YouTube, among others.
They are all free to join, and you can monetize from them.
Surely there must be a place in there for you to promote your DJ business? There is IF you publish messages of value on a [...]

Read the full article »

Diversification for the Maturing Wedding DJ

by Alan Dodson
Back in the 1970’s, I did live remote broadcasts for a 5000 watt AM radio station.
I hauled a “portable” mixing board, cases of 33 1/3 vinyl albums and 45’s to car dealerships, malls, store grand openings, etc.
When I began to work as a party and event DJ, I still had turntables, mixers, [...]

Read the full article »

10 Ways to Keep Your DJs Happy

From “The Mobile DJ MBA” by Stacy Zemon
After meeting socially on several occasions, DJ Mike asked Lenny to join his multi-system mobile entertainment operation. Mike thought that Lenny, a novice who had bought some audio gear and practiced with it at home and at house parties, had “the right stuff” to succeed as a disc [...]

Read the full article »

The Web and Digital Interactivity

by Stacy Zemon
It wasn’t long ago that most DJs finally realized that they must use the web to supplement their marketing efforts and create other channels for marketing messages.
Mobile entertainment services now must evolve that thinking radically again or face extinction. The onslaught of social media use didn’t simply create another set of marketing tactics, [...]

Read the full article »

Use Humor to Command Attention

by Stacy Zemon
Want to keep your audience riveted with quiet attention as opposed to ignoring you and conversing with someone at their table?
Spicing up the bouquet toss, garter removal, love story or a mundane topic such as “the buffet line is now open,” could be the answer you have been looking for.
A tasteful, well-timed anecdote [...]

Read the full article »