Category Archives: The Brand of You

Being Prepared with an “Elevator Speech”

by Jason Jani Sometime ago one of my very good friends named Gerry Siracusa asked me how I would answer the question “What do you for work?”. After giving it some thought, I candidly responded with a high level brush of my role at Sound Connection Entertainment, and the fact that I love what I…

Twitter and Your Brand

by Jason Jani The start of something powerful took place five years ago. The concept of using SMS messages to interact with others on a web based platform took shape. By the end of 2006, 100 users created their own accounts and traded text based messages, Twttr.com was launched to the public. Over the course…

How’s Your Website Looking These Days?

by Jason Jani I personally spend a decent amount of time online, as a matter of fact, if the internet disappeared tomorrow, I think my world (along with all of friends in the private event industry) would be turned upside down. It is hard to think back to the days pre-smart phone, pre-Facebook and pre-online…

The Power of Co-Branding

by Jason Jani Have you ever sat back and thought, “How can I do more to extend my brand?” or even “What can I do to strengthen my business foundation?” Well, the answer may be in power partnerships also known as co-branding, which is loosely defined as an alliance of two or more companies coming…

Video Blog Revolution

by Jason Jani In my September, 2010 post, I broke down the definition of a video blog (vLog), why they are important to your brand, and some key components on what a vLog should include. This summer I had the opportunity of presenting a seminar entitled “The Brand of You” at the DJ Times Expo…

Differentiate Your Business with the Personal Touch

by Jason Jani Today we are living in a pretty surreal time. Our techno savvy, internet dependent lifestyle enables us to send email and text messages to one another from across the globe in seconds, which is a good thing. HOWEVER, people are talking less and interacting more with gadgets, which can make communication pretty…

Extend Your Brand with Video Blogs

by Jason Jani The Definition of a Vlog Wikipedia defines Video blogging, as a form of blogging for which the medium is video, and is a form of Internet television. Entries often combine embedded video or a video link with supporting text, images, and other metadata. They can be recorded in one take or cut…

Create Branding That Conveys Your Uniqueness

by Jason Jani Beats thumping, Lights panning, People smiling, Feet moving, Hands clapping and Unique visions being brought to life. All of these are part of the everyday hustle and bustle for those of us in the mobile entertainment industry. Let’s face it; we DJs have it pretty good. Our job can take us down…

ProMobileDJ.com Writers Featured at DJ Times Expo

We are proud to announce that three of our writers are contributing to the 2010 DJ Times International DJ Expo; Mike Walter, Jason Jani and Jerry Bazata. The trade show will take place at the Trump Taj Mahal in Atlantic City, NJ, August 16th-19th. MIKE WALTER Mike Walter of Elite Entertainment will host the Monday…