In a world seemingly ruled by social media, for a DJ, properly marketing your material online has now become almost as important as producing it. There are many budding DJs out there, however, who are not 100% certain on how…
Featured Articles
Deeper Connection: Introducing the gold-colored HDJ-X5BT-N headphones
Deeper Connection: Introducing the gold-colored HDJ-X5BT-N headphones Over-ear DJ headphones withBluetooth® wireless technology Multifunctional, for the booth and on the go (Torrance, CA) September 12, 2019: Stand out from the crowd – in the club and…
Contracts & Negotiations
As so often happens when I’m preparing an article, an interesting conversation made me set aside what I originally had planned to discuss something entirely different. A long-term friend and fellow DJ called me to bemoan the weather report. He’s…
DIG IT! Time To Break Out The Shovel.
People who have known me a long time may find this month’s topic ironic, as I am still quite well known for the audacious, gigantic DJ system I used to tour around with during the ‘80s and ‘90s, yet what’s…
Ghost Busting Leads
One of the biggest issues facing DJs beyond the price paradox has been the problem of leads that just seemingly happen to ghost you. As a matter of fact, one of the biggest reasons why brides have been ghosting…
And God Spoke: History That Every DJ Should Know
Earlier this month I had the pleasure of seeing a rough-cut preview of the new documentary, “God Said Give ‘Em Drum Machines,” a history of Detroit techno and the birth of the billion-dollar electronic dance music industry. While Chicago has…