Innovation and Originality

by Stu Chisholm – “The Complete Disc Jockey

In my last post, I covered the “dark side” of DJ expos, and all of the seminars and programs they feature.

The main point was that while it’s always good to learn, we want to avoid becoming carbon copy “clones” of other entertainers. Above all, we need to showcase our own creativity and personality at events.

As my readers well know, I love to adopt techniques and practices from other professions. Most of the time it’s due to pragmatism; why re-invent the wheel when you can buy a good one cheaply?

At other times it’s all about finding a connection that no one else has made and bringing a unique aspect to my performance.

Borrow from Other Professions

The non-creative stuff is easy; borrowing methods from professional movers to transport DJ gear, stealing tips from the military and first responders to quickly set up and tear down while not trashing one’s clothes in the process, using the same brands used by NASCAR drivers to keep the vehicle running reliably and so on.

All of these tend to be process-like procedures applied in a unique way; we solved this problem by first doing this, then doing that, etc. It gets a bit trickier when we apply this for our performances.

Learn Something New

Taking improv classes, joining Toastmasters, and learning stand-up comedy, magic or stage hypnosis are all ways we can improve our entertainment skills. And how about a creative writing course? Taking one could be an opportunity to rid yourself permanently from overused, hackneyed phrases, such as, “at this time,” and “let’s give it up for,” etc., etc., etc.

Use What Inspires You

Great new ideas are only the beginning. Whatever you learn that’s new will require practice…practice…practice. After all, that’s how the young maestro got to Carnegie Hall!

Use what inspires you to develop a constant stream of great routines and show elements, so that your performance can evolve and grow.


  • Stu Chisholm of Stu & His Crew Professional Disc Jockey Service in Michigan has worked in several areas of the DJ Universe.

    He’s been a radio, mobile, club and roller skating rink DJ in the Detroit area since 1979, and done commercial voice-over work, as well.

    Stu has been a keynote and featured speaker at DJ trade shows in the U.S., Mexico, and Canada. He is the author of the book, “The Complete Disc Jockey” and is a regular columnist with Mobile Beat Magazine.

    To contact him, email You can grab Stu’s book at

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