BUSINESS

Effective Communication with Clients

By Jerry Bazata, “Money Answer Man” DJ business owners are faced with a new and complex challenge in targeting and communicating with new clients. The increased mobility of written communication has dramatically changed the way […]

Customer Service

Client Reviews: The Bottom Line

By Jerry Bazata, “Money Answer Man” The Wedding Industry has developed and fostered an obsession with reviews. Be it from clients or vendors, we have placed a significant weight on the “review” as an indication […]

BUSINESS

Tax Deductions for DJs

By Jerry Bazata, “Money Answer Man” There is a date that is forever etched in stone on our calendars – April 15. This is, for many DJs, the dreaded day when “The Tax Man Cometh.” […]

Bright Ideas/Best Practices

Write-Off the Gear You Buy at the DJ Expo

Every August a couple of thousand DJs will gather together in Atlantic City to attend the annual International DJ Expo at the Trump Taj Mahal. While many of us will focus our attention on the […]