BUSINESS

Contracts & Negotiations

As so often happens when I’m preparing an article, an interesting conversation made me set aside what I originally had planned to discuss something entirely different.  A long-term friend and fellow DJ called me to bemoan the weather report.  He’s…

Free At Last: The Birth of the Stand-Alone DJ System

From the very first time I dragged my old turntables, mixer and record crates out to a gig back in the ‘70s, it has long been my dream, and the dream of many working DJs, to have a rig that…

DIG IT! Time To Break Out The Shovel.

People who have known me a long time may find this month’s topic ironic, as I am still quite well known for the audacious, gigantic DJ system I used to tour around with during the ‘80s and ‘90s, yet what’s…

Ghost Busting Leads

One of the biggest issues facing DJs beyond the price paradox has been the problem of leads that just seemingly happen to ghost you.   As a matter of fact, one of the biggest reasons why brides have been ghosting…

Your business versus Economic Volatility, prepare yourself for a potential recession.

Our economy has been in a growth mode for the past 11 years with the bull markets far outperforming the bear markets.  For many of us it easy to forget the cyclical nature of the economy and the great recession…

And God Spoke: History That Every DJ Should Know

Earlier this month I had the pleasure of seeing a rough-cut preview of the new documentary, “God Said Give ‘Em Drum Machines,” a history of Detroit techno and the birth of the billion-dollar electronic dance music industry.  While Chicago has…

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