BUSINESS

Best Practices: Securing a client with a Contract for your Services.

Over the past few months, I have read numerous post on Facebook from Mobile DJs regarding the best way to handle contracts with clients.   The topics have ranged from types of contracts, length of time you hold the date available,…

Can We Separate the Art from the Artist?

There is a huge debate raging within DJ circles right now.  With the new HBO documentary, “Leaving Neverland”, exposing more of the dark side of Michael Jackson DJs are left wondering.  They are wondering Should they play his music or…

Great Communication = More Referrals

One key difference between highly successful mobile DJs and those who are griping about not getting enough quality work really comes down to communication. Having quality marketing materials, a fancy website, and even killer DJ and Public Speaking skills, really…

Sell It Before You Buy It

A true entrepreneur and business owner are always seeking new opportunities to increase revenues and improve the cash flow of the business.  The primary objective is to organically grow your customer base by doing more events and increase the cost…

Be Unique, Like Everybody Else!

Back in the ‘70s, I had a button that read, “Lead, follow, or get out of the way.”  That sprang to mind recently when I was viewing some online discussion boards.  As much as I write in this newsletter, in…

DJs and Copyright. A Primer.

Intro Bars Copyright can be a very complex subject that has so many viewpoints and layers that one can get lost in a quagmire of legalese, opinion, and unanswerable questions that some just don’t want to even to begin to…