
By Stacy Zemon, “Publisher & Chief Scribe” “Social optimization” is more than just a matter of adding social sharing buttons to the pages on your website. It encompasses everything from encouraging more sharing on your pages to seeking more feedback from visitors. To attract more traffic and spark more engagement with prospects and clients, consider…

By Stacy Zemon, Publisher & Chief Scribe First impressions count, so naturally when a potential client walks through the front door of your mobile entertainment company, you want your décor and furnishings to be impressive. While lush office accoutrements may not be in your budget, you can still offer the “Wow” factor at a reasonable…

By Andy Ebon, “Wedding Marketing Expert” Twitter followers, like Facebook friends, LinkedIn connections, or Pinterest followers is NOT simply a numbers game. I can hear you giggling in the distance. REALLY!! It’s NOT just a numbers game! I know, it seems counter-intuitive to hear that anyone who has just passed 7500 followers on Twitter, is trying to play it down. Actually, I’m not trying to play…

By Laura Cave – “The Knot Knows” Today’s brides and grooms are reaching out to their dream DJs (and all their vendors) virtually around the clock — and now, more than ever, their tablet computers and smart phones are playing a part in how they learn about you. A few small things can help you…
DJ Jay Brannan talks about Dropbox, a great FREE program that allows you to store audio, photo or document files. You can invite people to see or share your files or leave them there for easy access. www.dropbox.com Check out more DJ Tips in Under a Minute at www.DJvideoNetwork.com.
Geoff Short’s been singing a lot of karaoke lately and he’s noticed things are a little dark out there. This calls for an appointment in the Gig Lab where he whips up a concoction of lighting and effects that are perfect for karaoke jocks! Featuring Chauvet®DJ 4-Bar™, Scorpion™ 3D RGB and Trusst® Goalpost™ kit! …

By Dave Austin – “The Music Professor” At a mention of the city of Detroit, it’s likely that “The Motor City” and “Motown” will instantly come to mind. However, by way of a close friend and Detroit native with whom I worked, I learned that this city has a varied and rich musical heritage. With…

By Alan Dodson, the “Wedding Wizard” Any mobile entertainer who is looking for a cost-effective and dramatic way to create an elegant mood for a wedding reception need look no further than LED uplighting. As the manufacturing of LED lighting fixtures continues to evolve, more and more options are now available to us for creating…
CHAUVET® DJ Gear Heads gives you the rundown on dry ice and tips to consider when using Nimbus™ and Nimbus™ Jr. Learn where to get dry ice, how to store it, transport it, prepare it, break it up and the best way to create the cloud effect.
DJ Jay Brannan shares an easy way to avoid having your event timeline completely destroyed. Check out more DJ Tips in Under a Minute at www.DJvideoNetwork.com.

By Mike Steffan, DJ & Creative Director – High Impact Entertainment The days of incandescent par cans and messy wires are pretty much all gone, right? With the influx of LED lighting to the market for weddings and other events, there are some great options that are a breeze to set up and can pack…