Two Important Marketing and Sales Ingredients

By Rick Brewer, "Get More Brides" Most of us do not have degrees in marketing or sales (I actually went to school for marketing but let me assure you they don’t teach what we DJs need to know). Too many mobile entertainers create their marketing on the fly and conduct their sales with no … Continue reading →

Two Important Marketing & Sales Ingredients

Paid Advertising for DJs on Yelp

By Gregg Hollmann, "Party Professional" Yelp is an American multinational corporation founded in 2004 and headquartered in San Francisco. It develops, hosts and markets Yelp.com and the Yelp mobile app, which publish crowd-sourced reviews about local businesses. Yelp’s business has expanded in … Continue reading →

Growing a DJ Business with Advertising

By Gregg Hollmann, "Party Professional" DJ entertainment is surely a referral-based business, so why advertise at all? As DJs, we offer an intangible service that is hard to describe by text, photos, or even video. A prospective client really needs to be at an event to appreciate what a skilled DJ … Continue reading →

The Mobile DJ & Advertisement Dollars

By Lou Paris, Guest Writer As a mobile DJ, you may wonder where to spend your advertisement budget on. There is a cornucopia of sites, expos, and other sources that will gladly take your money. But what is a good return on investment? Here are some sources I have explored with my business and … Continue reading →