Michael Walter - The Multi-Op Corner

July 18, 2016

March 9, 2011

by Mike Walter As the saying goes: A happy wife is a happy life. I’ll make the same argument to you about your staff. ...

How to Make Your Own "Luck"

February 9, 2011

by Mike Walter Many people have said to me through the years, "You're really lucky to have the staff that you have." And while...

Making the Most from Bridal Showcases

January 6, 2011

By Mike Walter In my last article about Selling Down, I mentioned showcasing. I’d like to expand on that topic now because for Elite Entertainment, bridal...

Ideas for Selling Your DJs to Prospects

December 1, 2010

by Mike Walter I talk to a lot of Multi-Op owners from around the country and one of the biggest concerns I hear is the...

Audience Participation Dances

November 12, 2010

by Mike Walter I’ve been DJing long enough to remember the “P.E.S.” years. That’s “Pre-Electric Slide” for you newbies. In those days the “YMCA” and “The...

Let’s Talk About Sets

October 13, 2010

by Mike Walter In last month’s post I discussed the importance of having regular (monthly) meetings with your staff. And I know from talking...

The Importance of Holding Staff Meetings

September 22, 2010

by Mike Walter A good friend of mine owns a pretty big Multi-Op. We were talking a few years ago and he said something...

Training Your DJs to Do Bridal Party Intros

August 11, 2010

By Mike Walter A wise person once said “You never get a second chance to make a first impression.” And I think most people would...

The Importance of Having an Entry Level Position

June 9, 2010

If you’ve read my first few posts here on ProMobileDJ, then you know my thoughts on where to find possible recruits for your mobile...

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