By Stacy Zemon
Why is it that some mobile DJ business owners succeed more than others? Is it an innate ability, present from birth, or a learned behavior? What are the traits that identify a successful entrepreneur?
The 10 attributes of successful DJ entrepreneurs are:
1. Business focus.
Decisions are made based on the effect of profit, whether observed or anticipated.
2. Confidence.
A deeply held belief in oneself and one’s abilities.
3. Creative thinker.
Creativity in taking an existing product or idea and turning it into a better one.
4. Delegator.
Successful DJ entrepreneurs aren’t afraid to let others assist. They realize that they cannot do everything themselves and are willing and able to allow a shift in style and control.
5. Determination.
Every entrepreneur goes through difficult times. While some throw in the towel, those who succeed persevere through difficulties.
6. Independent.
Independence doesn’t necessarily mean working alone, as these successful entrepreneurs have shown. They are able to do whatever is needed to be done to make their business successful.
7. Knowledge-seeker.
Those who succeed are always seeking relevant knowledge that will help their business.
8. Promoter.
Nobody promotes the business better than its owner. This person is able to clearly convey what the business is about and convince others of its value.
9. Relationship-builder.
DJ Entrepreneurs realize that it’s the people around them that can help them the most and build relationships with those who can benefit the business for its survival and growth.
10. Risk-Taker
Growth involves risk. The successful DJ entrepreneur has an instinctive knowledge of how to mitigate and manage high-risk situations. DJ entrepreneurs perform best when they are able to utilize their dominant natural talents and create a consistent effort to nurture them.
What do you see as your best talents? Performance? Sales? Organization? Idea generation? Once you identify your top skills, put your energy into developing them further. For those parts of the business at which you are not talented, or have no interest, find others to take over those responsibilities. With a focus on your talents, you’ll be able to point your DJ service in the direction of success.