Category Archives: BUSINESS

The Benefits of Volunteering

volunteer

By Julie Oshins, “Play It Forward” Vol.un.teer.ing (n.) is generally considered an altruistic activity and is intended to promote good or improve human quality of life. In return, this activity produces a feeling of self-worth and respect; however, there is no financial gain. For the bulk of my DJ business, I have allotted one event…

Providing Exemplary Customer Service

Exceed Customer Expectations

By Alan Dodson, “Wedding Wizard” Providing exemplary service comes down to taking ownership and responsibility for your relationship with your customer while exceeding customer expectations. Each and every contact is an opportunity for you to impress your customer and deliver service that exceeds their expectations. If you approach each contact with a “can do” mentality…

Make Every Day Game Day

Game Day

By Doug Sandler, “Nice Guys Finish First” Do you ever get so caught up in being busy, you forget what you are actually striving to accomplish in your career, business and life? Because every day is game day, take a step back before you enter the locker room, go back to the playbook, examine your…

I’m Over Snapchat

Snapshot

By Tony Schwartz, “The Social Media DJ” So, earlier this year, I was one of the many who jumped on the “Snapchat is going to be HUGE!” bandwagon. And now, as the Summer of 2016 comes to a close, I’m already over Snapchat. You read that correctly: one of the biggest pushers of Snapchat is…

Is There a Wedding DJ Price MarkUp & Why?

DJ Brian S. Redd gives his response to the Today Show report.

6 Ways to Master Distraction and Stay Focused

Focus

“The Monkey Brain” is a trending term used by pop psychologists to describe how our minds become easily distracted. During this time, we migrate away from important tasks because we have lost focus and are now frittering those critical productive minutes on something else.  Just like monkeys in the jungle leap from branch to vine…

Dr. Proof’s Grammar Goofs

grammar-goofs

Guest Article by Brian Durio Attention! You have been magically transported back to English class with Dr. Proof, the grammar hawk of the DJ business. Dr. Proof’s Grammar Goof #1: “setup” or “set up”? This one is easy if you think about what you’re saying. “Setup” is a noun. That DJ has a clean, neat…

Equipment Coverage – Inland Marine

insurance coverage

By Trevor Drake, “Insurance Professional” When you purchase coverage for your DJ equipment as part of your policy, you will see it listed on your certificate of insurance under the “Inland Marine” heading. You may ask, why would equipment coverage be listed as Inland Marine? Well, let’s take a look at exactly what this coverage…

Your 30-second commercial: How to be concise and impactful

30 second_spot

By Andy Ebon, “Wedding Marketing Expert” If you have been involved in any organization or networking group, you’ve been asked to voice your 30-second commercial or elevator speech. Those critical few seconds determine what other people remember about you and if/how they refer your business. I spent some time working with a small group of…

The Pros and Cons of Barter Networks

Barter background concept glowing

By Gregg Hollmann, “Party Professional” In this article, I discuss my experiences with bartering. Bartering refers to the trading of goods or services in lieu of a cash exchange. For example, I once entered into a barter agreement with my good friend who is a professional website designer. In exchange for him re-designing my business…