By Stacy Zemon, Publisher & Chief Scribe
What kinds of things should you do to increase your chances of joining the millionaire multi-op mobile DJs club? Here are the steps I’d suggest. They’re neither fast nor easy. But, if becoming a millionaire is your goal, they’re worth the work.
1. Stop obsessing about money.
While it sounds counterintuitive, maintaining a laser-like focus on how much you make distracts you from doing the things that truly contribute to building and growing wealth. So shift your perspective.
“See money not as the primary goal but as a by-product of doing the right things.”
2. Start tracking how many people you help, even in a very small way.
The most successful people I know – both financially and in other ways – are shockingly helpful. They’re incredibly good at understanding other people and helping them achieve their goals. They know their success is ultimately based on the success of the people around them.
So they work hard to make other people successful: their employees, their clients, their vendors and suppliers… because they know, if they can do that, then their own success will surely follow.
And they will have built a business – or a career – they can be truly proud of.
3. Stop thinking about making a million dollars and start thinking about serving a million people.
When you only have a few clients and your goal is to make a lot of money, you’re incented to find ways to wring every last dollar out of those clients.
But when you find a way to serve many thousands of people, many other benefits follow. The effect of word of mouth is greatly magnified. The feedback you receive is exponentially greater – and so are your opportunities to improve your products and services. You get to hire more employees and benefit from their experience, their skills, and their overall awesomeness.
And, in time, your business becomes something you never dreamed of – because your clients and your employees have taken you to places you couldn’t even imagine.
4. Do one thing better.
Pick one thing you’re already better at than most people.Just. One. Thing. Become maniacally focused at doing that one thing. Work. Train. Learn. Practice. Evaluate. Refine. Be ruthlessly self-critical, not in a masochistic way but to ensure you continue to work to improve every aspect of that one thing.
Financially successful people do at least one thing better than just about everyone around them. (Of course it helps if you pick something to be great at that the world also values – and will pay for.)
Excellence is its own reward, but excellence also commands higher pay – and greater respect, greater feelings of self-worth, greater fulfillment, a greater sense of achievement… all of which make you rich in non-monetary terms.
5. Make a list of the ten best mobile DJs at that one thing.
How did you pick those ten? How did you determine who was the “best”? How did you measure their “success”?
Use those criteria to track your own progress towards becoming the best.
Don’t just admire successful people. Take a close look at what makes them successful. Then use those criteria to help create your own measures of success. And then…
6. Consistently track your progress.
We tend to become what we measure, so track your progress at least once a week against your key measures.
Maybe you’ll measure how many people you’ve helped. Maybe you’ll measure how many clients you’ve served. Maybe you’ll evaluate the key steps on your journey to becoming the world’s best at one thing.
Maybe it’s a combination of those things, and more.
7. Build routines that ensure progress.
Never forget that achieving a goal is based on creating routines. Say you want to land 100 new clients through a marketing campaign. That’s your goal; your routine is to create new blog and Facebook posts, new website content, new videos, etc. on whatever schedule you set. Stick to that routine and meet your deadlines and if your content is great you will land those new clients.
Wishing and hoping won’t get you there – sticking faithfully to your routine will.
Set goals, create routines that support those goals, and then ruthlessly track your progress. Fix what doesn’t work. Improve and repeat what does work. Refine and revise and adapt and work hard every day to be better than you were yesterday.
Soon you’ll be good. Then you’ll be great. And one day you’ll be world-class.
And then, probably without even noticing, you’ll also be a millionaire. You know, if you like that sort of thing.