Michael Nickolich - Business Guru

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Trust Your Gut

"You have to trust your gut." - Unknown.   Sometimes the best thing you can do for your business and, more importantly, your peace of mind...

The GigBar Move

It is not often that a product comes along for the mobile DJ market that gets me excited and lives up to my expectations...

Being True To Yourself

As a Mobile DJ I from time to time have to remind myself to be true to myself and who I am. It isn't about...

Why You Should Never Bullsh** Your Client or Judge a Book by its Cover

I have been blessed so far in life to have a long list of interesting experiences. This lesson is rooted in sales actually. When I was...

Great Communication = More Referrals

One key difference between highly successful mobile DJs and those who are griping about not getting enough quality work really comes down to communication....

Latest articles

Tip or No Tip?

Recently in an online forum, a fellow DJ asked this question. “If you don't get a tip when the bride's parents pay you, do you...

Phenyx Pro PTU-52 Dual Wireless Microphone System

We as mobile DJs have a lot of time using microphones in events.  Often, we are not only the DJ entertainment for the event,...

DJ JESS’S TOP TEN REASONS YOU SHOULD ATTEND A CONFERENCE

Flashback to last year at this time: I was setting up my DJ equipment in my kitchen, and instructing my kids to throw broccoli...

Now that I’ve ripped all this music what do I do?

Let's say you have a 200 Gigabyte hard drive and and it is 90% full thats 180 Gig and about 45,000 songs (ripped at...