Gregg Hollmann

32 Posts

How DJs Can Use The “Profit First” Financial Management System

By Gregg Hollman, "Party Professional" One of my favorite business book writers is Michael Michalowicz, author of titles including “The Toilet Paper Entrepreneur” and “The...

7 Tips for a Successful DJ Website

By Gregg Hollmann, "Party Professional" More than ever, we live in an online, Google society. While the importance of having a high-quality website seems self-evident,...

10 Lessons that DJs Can Learn from Jon Taffer of Bar Rescue

By Gregg Hollmann, "Party Professional" “Bar Rescue” on Spike TV is one of my favorite shows. Bar consultant Jon Taffer practices a no-nonsense, confrontational leadership...

Making a Continuing Education Commitment

By Gregg Hollmann, "Party Professional" It’s a new year, and a time to make resolutions for 2015. Is one of yours to participate in more...

What DJs Can Learn from Car Sales People

By Gregg Hollmann, "Party Professional" I recently purchased a new Sports Utility Vehicle. In this article, I share some of the specific sales techniques used...

Using Music Playlists To Grow Your DJ Business

By Gregg Hollmann, "Party Professional" As DJs, we regularly compile playlists in preparation for parties. Have you ever thought to publish these playlists on your...

Market Your DJ Services Using Online Mixes and Mix CDs

By Gregg Hollmann, "Party Professional"- Let’s face it - the mobile DJ industry is saturated. One marketing technique to stand out in a crowded field...

Why Minimizing Distractions is Good for Your DJ Business

By Gregg Hollmann, "Party Professional" Isn’t it ironic that in today’s technologically advanced world that we seem to have less free time than ever?...

Latest articles

QSC KS Series Subwoofers: A Review

                I have used a variety of equipment in my history as a mobile DJ and audio technician.  I will say out of all...

The Power You Possess (and probably don’t even know it)

By Jessica McKelvey Have you ever caught someone looking at you? Or, has someone caught you looking at them? I'm referring to that time you were...

Having Great Parties Outside in the Summertime

Summer is just around the corner. In the summertime, use the opportunity to make a difference between a good time and a great time...

The Post-COVID World: DJ Recovery

In my previous article (“Post-Pandemic Rebuilding”), our beloved DJ industry is in recovery mode.  Many have chosen to retire; many were forced to close. ...
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