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The Sole of an Entrepreneur

By Rick Brewer: I recently watched the movie “The Founder” which is the story of Ray Kroc, the man behind McDonald’s restaurants. In the movie,...

Create a Solid Strategy for Your Website

Your DJ website should have a well-defined strategy. In order to do this, you must first ask yourself the following questions: What are my brand...

6 Books to Help Strengthen Your Brand

Every DJ company needs a strong brand. A brand will set your business, product, and even yourself apart from the competition, create a lasting...

4 Ways to Get Noticed Starting Right Now

By Doug Sandler, "Nice Guys Finish First" The noise is everywhere, making it more challenging than ever for your message to be heard. With so...

Effective DJ Business Card Design Ideas

DJ Brian S. Redd shares his card and his thoughts.

#AskJasonJani | Ep 13 | "One Stop Shop "

Jason Jani from the SCE Event Group is now ready to answer your questions! Just use the #ASKJasonJani on twitter and he might even...

Business Cards – Your First Impression

By Dave Austin, "Music Professor" I was attending a DJ conference some time back, and as most of us do, exchanged business cards with most...

Are You Unique or a Copycat?

By Stu Chisholm, "The Complete Disc Jockey" This is one of those topics you’ve seen me write about before: your performance. More specifically, what makes...

Making a Power(ful) Point

By Ben Stowe, CTS, "Sound & Lighting Guru" Usually my articles are on something techy, and usually related to some specific piece of gear or...

Latest articles

QSC KS Series Subwoofers: A Review

                I have used a variety of equipment in my history as a mobile DJ and audio technician.  I will say out of all...

The Power You Possess (and probably don’t even know it)

By Jessica McKelvey Have you ever caught someone looking at you? Or, has someone caught you looking at them? I'm referring to that time you were...

Having Great Parties Outside in the Summertime

Summer is just around the corner. In the summertime, use the opportunity to make a difference between a good time and a great time...

The Post-COVID World: DJ Recovery

In my previous article (“Post-Pandemic Rebuilding”), our beloved DJ industry is in recovery mode.  Many have chosen to retire; many were forced to close. ...