Branding

Well Played, Miley Cyrus!

Miley Cyrus' twerked, we judged and now she is laughing all the way to the bank. Confession time: I love Miley Cyrus's music. Her...

WEDDING ENTERTAINMENT DIRECTOR® – IT’S OFFICIAL!

By Elisabeth Scott Daley, WED®, ABC™ In 2007, when I was attending my 2nd Mobile Beat Conference, I sat near the back of the room...

The Value of YOU

By Elisabeth Scott Daley, WED®, ABC™  It’s easy for the general public to devalue what we do as mobile DJ entertainers for weddings and corporate...

How to Get More Work as a Mobile DJ

Some good advice from Aussie, John Beck. Take a look! Nice shirt, John 🙂

Business Branding Tools

By Stacy Zemon Your brand is a value proposition. It is what people expect to get when they book your DJ service. It is the...

What Does Your Brand Stand For?

By Stacy Zemon Ask yourself, what does your mobile entertainment company's brand stand for? Try to answer the question in one sentence without using any...

Business Lessons Learned From Santa Claus

By Stacy Zemon DJ business owners can benefit from paying attention to a page or two from Santa Claus’ playbook. Listening to customers, never overpromising, staying...

Is Your Ego Getting in Your Way?

By Stacy Zemon Have you ever met another DJ with a big ego? I know, it's a silly question because most of us have, shall...

The Benefits of Offering Communication Options to Your Clients

By Shayn Satten, “Teen Entertainment Specialist” In recent years, the mediums we use for connecting with clients have changed. Where once there were just phone...

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