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Advertising

Growing a DJ Business with Advertising

By Gregg Hollmann, “Party Professional” DJ entertainment is surely a referral-based business, so why advertise at all? As DJs, we offer an intangible service that is hard to describe by text, photos, or even video. […]

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Party Professional - Gregg Hollmann

Kids Parties – A DJ Primer

By Gregg Hollmann, “Party Professional” Do you currently offer DJ services for kids parties? If not, I highly recommend adding this fun and profitable party type to your portfolio. In this article, I will share […]

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Party Professional - Gregg Hollmann

How to Create a DJ Business Forecast

By Gregg Hollmann, “Party Professional” Based on my survey of DJs, most don’t create forecasts or budgets. Whether you own your own company or work for somebody else, I strongly recommend that you take the […]

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Marketing

Dress for Success

By Gregg Hollmann, “Party Professional” The New Jersey Disc Jockey Network recently hosted a “Dress for Success” seminar and DJ fashion show. The seminar was presented by Ble Yalong, aka “DJ Amable” who in addition […]