Category Archives: Chief Scribe – Stacy Zemon

Worry No More

Mr. Worry

By Stacy Zemon, Publisher & Chief Scribe How many times have you worried about something today? Five? Ten? Too many times to count? You may not even be conscious of it, and it doesn’t have to involve pacing or wringing of hands. Worrying can be a freak out, but it can also be a series…

Effective Emceeing Tips

Emcee

By Stacy Zemon, Publisher & Chief Scribe Here are my Top 15 suggestions for effective emceeing: 1. Open with a surprise, a shock…an interaction, something that makes connection, entertains, exposes, etc. 2. Use palm up instead of finger for pointing. Sometimes the finger looks like a gun and is rude in some cultures. Palm up…

Make a Goal Then Let Go!

Set Goals

By Stacy Zemon, Publisher & Chief Scribe Over the years I’ve come to realize that goals may in fact get us to some predetermined destination, but at what cost? Now, before you write this off as some rationalization for lack of proper ambition, understand that I’m not talking about simply drifting along either. Get Clear…

Create an Action Plan for Success

A necessary ingredient in any formula for success is vision – your underlying, driving, desire-filled concept of what you value most in life. To convert a vision into a goal, break it down into a workable action plan of daily, weekly, and monthly steps. First, write out a vision statement. Detail for yourself what you want…

Business Partners Guidelines

by Stacy Zemon Over the years in this business, I’ve seen it happen time and time again. Two DJs who are the best of friends get together to form a new company. And then…sooner or later, their relationship then their business goes “South” and crashes hard. I’ve had this painful experience and if you’d like…

A Customer Service Focus Equals More Business

by Stacy Zemon – “Publisher & Chief Scribe” Okay, so you’ve got your marketing and advertising campaigns running in high gear. Now comes the hard part. Simply put, if there’s no to answer the phone or provide a warm, friendly human contact at the other end, what’s the point? One sure way to go out…

Email Marketing Tips for the Holidays

By Stacy Zemon, Publisher & Chief Scribe The holiday season represents a unique time of the year for savvy DJ marketers. Whether online or offline, the consumer audience is at its peak during this time. People are ready to shop, shop, shop. And that includes hiring a mobile entertainer for their company parties. Don’t miss…

Well Played, Miley Cyrus!

backstge-vmas-miley-cyrus

By Stacy Zemon, Publisher & Chief Scribe Miley Cyrus’ twerked, we judged and now she is laughing all the way to the bank. Confession time: I love Miley Cyrus’s music. Her music blasts merrily through my earbuds, and I’ve been thoroughly entertained by watching the fallout from her raunchy performance at the Video Music Awards…

Mining for Referral Gold

Gold Nugget

By Stacy Zemon, Publisher & Chief Scribe If you are a DJ business owner who isn’t constantly mining for referral gold, then it’s high time you develop a referral strategy that will lower your client acquisition cost while bringing in the type of client you are looking for. How You Generate Referrals First, start by…

DJ Spotlight: Mike Walter

Mike Walter

By Stacy Zemon, Publisher & Chief Scribe When Jerry Rice was inducted into the NFL Hall of Fame, he said in his induction speech that throughout his entire career he was motivated by fear of failure. DJ Mike Walter admits that the same is true for him. “I’m certainly not trying to compare myself to…