Sales

Booking Cancellations

By Stu Chisholm, "The Complete Disc Jockey" Years ago, I used to take very small down payments from my wedding clients. The reason, of course,...

Selling is an Art Form

By Dave Austin, "Music Professor" This past week, I was reviewing some notes from past seminars I’ve attended over the years and I was reminded...

Reviving a Dead Lead with an Email

By Tony Schwartz, "The Social Media DJ" As a mobile DJ, one of the most frustrating elements of the sales process is the "dead lead.” You...

Selling Hypnotically for DJs: An Interview with Incredible Hypnotist Richard Barker

Can a DJ use hypnosis on prospects while engaged in the booking process? Whether you're skeptical of hypnotism or not, the answer is “Yes!” According...

DJ Straight Talk on Gay Weddings

DJ Brian S. Redd shares his thoughts & insights.

Communication & Connection: Power Tools for Your Business

By Julie Oshins, "Play It Forward" Every client has an idea or vision of what his or her ideal celebration looks like. Many can articulate this...

The Big 3 Reasons Prospects Don’t Book You

By Stacy Zemon If you’re a mobile DJ business owner, you've likely heard these reasons why a prospect isn't booking your services: • I/We don’t have...

Should DJs Maintain a Full-Time Office Space?

By Gregg Hollmann, "Party Professional" This article explores the topic of DJ offices and alternative business models. This idea was sparked by a recent conversation...

Mid-Week Money

By Stu Chisholm, "The Complete Disc Jockey" All across the country, there are small events taking place that use the touch only a talented DJ...

Latest articles

What not to ask a DJ

The Anniversary Dance

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