by Stu Chisholm Back around 2000, David H. Lyman published an article entitled “The Creative Personality.” In it, he outlined the various characteristics of creative people, and advised readers to make a list of those things they share and note those that they don’t. This is something I do constantly; like Benjamin Franklin, I fold…
Category Archives: The Complete Disc Jockey - Stu Chisholm
When Good Gear Goes Bad
by Stu Chisholm You arrived at the venue with time to spare. Set-up was a breeze and the first of the wedding guests begin trickling in early. It’s showtime! You kick on the power and… nothing. The computer won’t boot. Or maybe everything comes on, but there’s no sound. Or the computer doesn’t recognize the…
Has Internet Music Buying Made Us Vulnerable?
by Stu Chisholm Have changes that allow obtaining music to be easier than ever before actually hurt our profession and made us victims of consumer convenience in a never-before imagined way? In this article I’ll chart the course of music buying options over the years, starting with the constant struggle I had keeping up with…
Proper Attire Before and During Events
SECURITY ALERT: How to Avoid Identity Theft
by Stu Chisholm Keeping our businesses secure against losses, theft and other hazards is something I’ve addressed extensively in both The Complete Disc Jockey and in the pages of Mobile Beat magazine. It is easy to see how vulnerable a mobile DJ can be when out on the road hauling expensive sound, video and lighting…
DECK THE HALLS WITH…???
by Stu Chisholm For many DJs, their only adjustment during the winter holidays is to replace their standard cocktail hour and dinner music with some Christmas tunes and then, after dinner, just spin the hits and hope for the best. Yet holiday clients are different in some major ways. First, they’re usually businesses rather than…
Get Ready for a Taxing Time of Year
by Stu Chisholm Although a busy season for we DJs began with Halloween, before you know it two things will occur almost simultaneously: the slowest part of the year for entertainment and tax time. Money gets tight and we have to spend a few hours (and/or a few dollars) working for the government to see…
Are You Really Making Money with Your DJ Business?
by Stu Chisholm Every day, my Facebook feed is full of quotes posted by friends. They vary in terms of how profound they are since they’re sometimes quite personal, pertaining to whatever the poster is facing in life at the time. Don’t Settle for Less Having just spent a weekend at the CDJA Show just…
CANADIAN DJ SHOW 2010
by Stu Chisholm Later this month, the Canadian Disc Jockey Association, the world’s oldest mobile DJ organization, will be presenting their 2nd annual DJ Show just outside of Toronto. IT’S DÉJÀ VU This year’s show runs September 19th and 20th at the Delta Meadowvale in Mississauga, Ontario. Based on my book, “The Complete Disc Jockey,”…
Dare to be Different!
by Stu Chisholm As a mobile DJ business owner, you must strive to stand out from your competitors – to be different in a good way. This translates into everything from your business card to your website, brochures, planners and promotional materials. And, they all should scream “FUN!” Don’t be afraid to break norms and…
