“The Monkey Brain” is a trending term used by pop psychologists to describe how our minds become easily distracted. During this time, we migrate away from important tasks because we have lost focus and are now frittering those critical productive minutes on something else. Just like monkeys in the jungle leap from branch to vine…

Adam Leipzig has overseen more than 25 movies as a producer, executive and distributor. and has produced more than 300 stage plays and live events, and he was one of the founders of the Los Angeles Theatre Center. AdamLeipzig.com

Guest Article by Brian Durio Attention! You have been magically transported back to English class with Dr. Proof, the grammar hawk of the DJ business. Dr. Proof’s Grammar Goof #1: “setup” or “set up”? This one is easy if you think about what you’re saying. “Setup” is a noun. That DJ has a clean, neat…

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By Trevor Drake, “Insurance Professional” When you purchase coverage for your DJ equipment as part of your policy, you will see it listed on your certificate of insurance under the “Inland Marine” heading. You may ask, why would equipment coverage be listed as Inland Marine? Well, let’s take a look at exactly what this coverage…

By Andy Ebon, “Wedding Marketing Expert” If you have been involved in any organization or networking group, you’ve been asked to voice your 30-second commercial or elevator speech. Those critical few seconds determine what other people remember about you and if/how they refer your business. I spent some time working with a small group of…

Have you thought about hiring a female DJ for your multi-op? Do you already have female DJs working for your company and are wondering what issues they have to contend with? Then check out this video featuring prominent female DJs from across America and the UK and learn!

DJ Joey tells you how to install, set up and use this popular software program.

By Stacy Zemon, Editor & Chief Scribe Attendance at trade shows is essential for DJs who want to keep on top of the rapid changes that continually shape the scope of our business. Disc Jockey conventions are action-packed and fun-filled opportunities to grow as a professional. There are workshops and seminars on a variety of…

By Gregg Hollmann, “Party Professional” In this article, I discuss my experiences with bartering. Bartering refers to the trading of goods or services in lieu of a cash exchange. For example, I once entered into a barter agreement with my good friend who is a professional website designer. In exchange for him re-designing my business…