By Doug Sandler “Nice Guys Finish First” I’m a fan of the Discovery series called MythBusters. Every episode Jamie and Adam (et al.) work to prove or debunk a myth (or myths) through a series of experiments involving trial and error, advanced exploration and communication. What fascinates me is the high relatability factor of the…

DJ/Producer, D.Ramirez presents an in-depth Tutorial on the Denon DJ MCX8000 USB Standalone ‘Engine 1.5’ DJ Player and Advanced, Serato Controller.

DJ Brian S. Redd breaks down this subject into simple financial reasoning.

By Tony Schwartz, “The Social Media DJ” Instagram If you updated your Instagram app anytime in the past week, I’m sure you noticed a significant addition to the top of the app: Stories. And yes, it’s pretty much a direct copy of Snapchat’s main feature: images and/or video that is exclusively available for 24 hours….

By Stacy Zemon, Editor & Chief Scribe Recently, I posted the following question on Facebook: “How do you respond when you are speaking with a prospect, and she/he tells you that you charge too much?” DJ responses poured in by the dozens. Their answers were as varied as the DJs themselves and offered a plethora…

Debuting at DJ Expo 2016, then on the BPM 2016, the Stinger Gobo offers 3-FX-IN-1 lighting fixture: Gobo effects, Red/Green laser and Color wash.

Telling a wedding story on Facebook and a bride from 7 years ago remembered a NIN request for Closer at her wedding where I told the guy “Sorry, don’t have it”. I knew then that my bride would not be happy, so I did what I should have done for her on that day. She…

By Stacy Zemon, Editor & Chief Scribe Metrics are the foundation for any successful DJ company’s marketing strategy, but most companies fail to use many of these important metrics to calculate success or failure. Too often, they focus heavily on the number of new leads generated, which ignores many of the complex formulas that can…

By Anna-Jeannine K. Herman, Wedding Entertainment Director®, “Performance Professional” Making the choice to weigh in on a controversial issue on social media can be a difficult one as these issues are often tied to our very deeply-held personal beliefs and inner cognitive dissonance. However… what if the real to-debate-or-not-to-debate decision didn’t have anything to do…

By Stacy Zemon, Editor & Chief Scribe Our brains are wired such that it’s difficult to take action until we feel at least some stress and discomfort. In fact, performance peaks when we’re well out of our comfort zone. If you’re too comfortable your performance suffers from inaction, and if you move too far outside…