
If you were never sure what to charge as a Mobile DJ or never understood why DJs charge what they do, hopefully this video from DJ Brian S. Redd will be helpful to you.
By Ben Stowe, CTS, “Sound & Lighting Guru” Usually my articles are on something techy, and usually related to some specific piece of gear or best practice. I suppose this one doesn’t stray far from that, so let’s call it a close cousin. Presentations come in lots of forms and serve lots of purposes. They…
By Alan Dodson, “Wedding Wizard” Before I can help you with your USP, you need to know what it is. USP is your Unique Selling Proposition, or Unique Sales Position in your marketplace. This is best defined as those aspects of your business that set you apart from others in the same general category. It…