Category Archives: Weddings

How to Increase Your Profits

by Alan Dodson Want to get a bunch of Mobile DJs upset with you and each other? Go onto one of the chat boards or Facebook Groups and start talking about Rates and Full Time vs. Part Time! This discussion has gone on for years in many ways and in many locations, and there are…

Women DJs and Weddings

by Betsy Fischer, M.Ed. Why is it that so many brides just aren’t comfortable with the idea of a female entertainer/MC hosting their wedding reception? This resistance on the part of the bride is an obstacle that many female entertainers must overcome when trying to book a wedding reception. Of course, every bride is different…

Cheese Wiz or Cheese Fromage?

by Alan Dodson Over the past few weeks I have been talking with a number of mobile DJs is the United States and the United Kingdom about what is considered “Cheesy” at a wedding. The main thing I learned is that every person I talked with had a different definition and interpretation of what cheesy…

Making Weddings Fun for Children

by Alan Dodson As I began to write this article, I did a little bit of research on what the “experts” have to say about entertaining kids at weddings and receptions. What I found and essentially did not find both somewhat surprised me. Virtually every article I read advised to have coloring books, paints, inflatable…

A Bridal Show Primer

by Alan Dodson As a longtime wedding mobile entertainer, I find bridal shows to be the single best vehicle for advertising my business. I am also the co-producer of the largest bridal shows in my market, and my production partner is a wedding photographer. Brides have many choices from which to select the entertainment for…

When Brides Are Looking for a DJ

by Jerry Bazata Many engagements take place in November and December during the holiday season, so the beginning of the year is the busiest time because newly engaged brides are starting their wedding planning. This is important to know because every savvy DJ business owner wants to get the most out of their advertising dollars….

The “WOW” Factor – Create It Every Time!

by Alan Dodson How do you stand out in a market that is filled with low-priced and inexperienced DJs?  “WOW” your clients at every opportunity, that’s how! Let’s face it, the one thing we all want to be is unforgettable. If you’re not making a positive and lasting impression then it might be time to…

Training Your DJs to Do Bridal Party Intros

By Mike Walter A wise person once said “You never get a second chance to make a first impression.” And I think most people would agree, it is universally true. You have one shot in life, one moment, to open up your mouth and make a first impression.  When you are dealing with one-to-one communication,…

Sample Wedding Client Contract

WEDDING ENTERTAINMENT AGREEMENT This agreement, dated <<ContSent>> between ABC Entertainment, hereinafter referred to as “Company”, and «Ms» «ClientFirst» «ClientLast» and/or «Mr» «GroomFirst» «GroomLast» herein referred to as “Client” are both jointly and separately responsible for total contract execution. In consideration of the mutual covenants herein contained, and other good and valuable consideration, the Company and…

Marketing As a Wedding Specialist – Part 2

by Alan Dodson Wedding DJs, just like other mobiles, must constantly attract new clients to keep working. Traditionally, selling to past clients is the easiest and least expensive way to increase your business. However, with wedding clients, it is likely that they will hire you for only one reception. So, the reality of marketing to…